ReferIndia News OYO Rebrands as 'Prism': A New Corporate Identity for Global Expansion

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OYO Rebrands as 'Prism': A New Corporate Identity for Global Expansion

Published on: Sept. 7, 2025, 12:08 p.m. | Source: Devdiscourse

OYO's parent company, Oravel Stays, will now be called Prism, marking a new corporate identity designed to unify its diverse global travel tech brands. The change aims to reflect OYO's strategic vision and its extensive portfolio, spanning budget travel, luxury getaways, extended stays, and hospitality technology solutions.

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