ReferIndia News Paytm ahead on monetisation, diversified business model gives it edge over peers: BofA

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Paytm ahead on monetisation, diversified business model gives it edge over peers: BofA

Published on: March 5, 2026, 3:41 p.m. | Source: Daily Excelsior

NEW DELHI, Mar 5:  Noida-based payments major Paytm has pulled ahead in its monetisation journey compared to peers, driven by a more diversified mix across high-monetisation categories such as merchant lending and financial services helping it improve profitability, positioning it strongly within India’s evolving fintech landscape, according to a BofA Global Research report. BofA says Paytm continues to extend leadership in medium to high-monetisation segments such as merchant payments and lending, placing it ahead of rivals with a diversified revenue […]

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