SkinBB Marks International Men's Day this November with a Bold Push for Men's Skincare Awareness with #YehLadkoWalaKaamHai
Published on: Nov. 22, 2025, 3:20 p.m. | Source: The Tribune
Mumbai (Maharashtra) [India], November 22: Skin Beyond Borders (SkinBB), India's pioneering science-led skincare intelligence platform is driving a much-needed cultural shift this November with its month-long #YehLadkoWalaKaamHai campaign, launched in honour of International Men's Day. The initiative challenges the long-standing belief that skincare, grooming, and self-care are 'ladkiyon ka kaam,' reframing them instead as essential aspects of men's health, hygiene, and personal confidence.
