The Pink Tag Revolution: Fashion Meets Health for Nation-Building
Published on: Feb. 10, 2026, 4:57 p.m. | Source: Devdiscourse
The Pink Tag Project, launched by Suta and the Federal Bank Hormis Memorial Foundation, embeds health awareness in saree blouses, promoting breast self-examination. By integrating a gentle reminder into everyday clothing, it leverages fashion to spark a health movement across India, aiming for systemic change.
